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Touch Screen Market To Hit $9 Billion by 2015 |
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| "Touch screens are becoming widespread due to the ease of use and intuitive interfaces they enable, which can save time and increase productivity,". Falling prices have also spurred adoption. Finally, touch screen devices are now perceived as cool and fun," noted Jennifer Colegrove, PhD, Director of Display Technologies at DisplaySearch. "Touch screen penetration has been rapidly increasing in mobile phones, portable navigation devices, gaming and other applications. Over the next several years, touch screens will undergo strong growth in large-size applications, such as retail, ticketing, point of information and education/training." She added Before the iPhone, multi-touch implementation required large, heavy and expensive devices but currently, about 50 suppliers are shipping multi-touch screens using different technologies. Microsoft's upcoming Windows'7 will support multi-touch. Meanwhile, projected capacitive technology has evolved to a single layer or film type, and can be manufactured in sizes larger than 100 inches. Mobile phones are the biggest application for touch screens in terms of unit shipments. There were about 220'million touch screens shipped for mobile phone applications in 2008, a 16 percent penetration rate. DisplaySearch forecasts that the penetration rate for touch screens in mobile phones will reach nearly 40 percent by 2015. The touch screen industry is extremely diverse, with different companies pursuing several different technologies. There are over a dozen touch screen technologies. About 60 companies are manufacturing resistive touch screens, the leader in terms of unit shipments. Both surface and projected capacitive technologies have attracted numerous suppliers, and many companies are also pursuing multi-touch capabilities. DisplaySearch also predicted that this year will bring even more new touch technologies that will reach commercialization and increasing penetration, including in-cell, force sensing and some combination-type touch panels. |

Market researcher Display Search is forecasting that the touch screen module market will grow to $9'billion by 2015, from $3.6 billion in 2008, an annual growth rate of 14 percent.